Outsourcing may be the 'hot' item right now, but we're not looking at long term ramifications. Look in the US, many companies have sales people working out of virtual/remote offices- even in small companies this creates massive information flow issues. Taking the same analogy if you're outsourcing two of the largest 'touch points' [customer service/technical support, front-end marketing] to another country how can you effectively manage that? Training is not the answer. The BackLash Countdown begins.
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